Schools can choose one of three Programmes.
The Plus Programme focuses only on parental engagement using our Framework and Facebook Groups.
Restoring the trust bond.
The Pro Programme centres on the external reputation of the school and attracting pupils and retaining staff.
Valued by the community.
The Combi Programme brings everything into one place, and puts you back in control of your social media and engagement.
Go further, together.
Here’s the detail.
Internal parental engagement programme
Up to 30 cohorts per school
Parent onboarding tools
Smart content creation
Teacher-in-the-Loop® reporting
Teacher success programme
Managed cohort posts (3 per week)
Adaptive cohort optimisation
Participation framework
External school social media campaign management
Sentiment analysis
Smart content creation
Adaptive post optimisation
Predictive analysis
Weekday posts across 3 social media platforms
Audience building
Post response management
Post response management
Internal and external social media
and parent engagement
Everything in Plus and Pro
A dedicated termly social media campaign aimed at reaching new targeted audiences
Smart content creation
Teacher-in-the-Loop® reporting
Teacher success programme
Managed cohort posts (3 per week)
Adaptive cohort optimisation
Participation framework
Prices exclude VAT where applicable. Pricing is based upon an annual contract.
Parents already have 29 apps, and 75% of them are not ever used. Why even try to get them to adopt a new app when Facebook is used by over 80% of parents?
Parents of 875,000 primary school children feel that they don’t get the help that they need from their child’s school to support learning at home.
35% of primary parents worry about their child’s academic performance at school rising to 42% in disadvantaged groups.
Ofsted received 14,900 complaints in 2023, an increase of 25% in just one year.
36% of teachers have been verbally abused by parents.
One in six parents do not feel schools do enough to support learning at home.
The ‘social contract’ between schools and parents is broken: 28% of parents do not think it necessary for children to be at school every day.
Parents consume over 2 hours of social media every day. 80%+ of Mums use Facebook.
2 in every 5 disadvantaged pupils were persistently absent in the 22/23 year.
Nine in every ten parents want to get more involved in their school than they do currently.
Parents are time-challenged and the vast majority use Facebook already, spending over 2 hours every day on social platforms. It is much better to engage with parents via an existing medium than by encouraging them to adopt something new. Plus of course, Facebook allows two-way communication which many existing platforms do not.
No, we are simply an extension to your existing school Facebook account so it’s really easy to take on our solutions. If you don’t already have Facebook, we will set an account up for you as part of the service.
A vast body of research is showing that relations between schools and parents are worsening – in fact some are saying that the ‘social contract’ is completely broken.
Poor relations between schools and parents create a sub-optimal environment for student learning. The EEF have long held parental engagement as one of the most effective programmes to improve attainment that schools can run, and this is truer today than ever giving growing challenges around behaviour and attendance.
No, not yet! We are exploring solutions to help support year groups as against classes, but this needs more work and is not ready just yet.